What are you willing to give away for free in exchange for people’s name & email address? Today I am interviewing email marketing expert Kurt Johansen. I must admit he touches upon some topics that you wouldn’t normally expect from an email marketer… Find out what they are by clicking on the Play button above, […]
E11: Fiona Soutter Answers: How Can You Learn More About What Google Loves On a 101 Basis? (With Email Marketing Expert Kurt Johansen)
One of the questions I hear from people I meet is, “Why is content marketing so important since SEO is still about linkbuilding?” I mean, people are very confused on how content is directly influencing their website rankings. So if you’re wondering about Content Marketing strategies, what are the white hat link building strategies, and how […]
E10: How Recent Google Algorithm Changes Impact Keyword Research – With Brent Hodgson (Founder Of Market Samurai)
Do you understand how keyword research works? Are you using keyword research tools to decide upon the best keywords to rank for? And then… when you know your keywords and you start using them in your business… how do you promote your website to rank for those keywords? If you want to know more about […]
The Language of Influence in Business (with Lynda Dyer)
Have you ever wondered why some people communicate so easily with their partners? Do you want to know what language to use when you are addressing your customers and your team members? Whenever you are trying to sell something to someone, you are using 2 ways of transmitting your message: through words and through body […]
Podcasting With Ludwina Dautovic: How To Broadcast To A Global Audience
Do you want to learn how to use podcasting to broadcast your messages to a wider audience? This week I interviewed podcasting expert Ludwina Dautovic, who has a mountain of experience in this field. Imagine she began podcasting more than 10 years ago, when broadcasting was hugely expensive and time consuming… and to this day […]
E9: The 10 Rules Of Thumb You Probably Didn’t Know About Website Conversion (Eagle Waves Radio Interview)
In today’s episode: 01:02 – How long do you have to keep people on your website 02:40 – Conversion Rule 1: Craft compelling copy 04:33 – Conversion Rule 2: Make it easy for search engines 05:40 – Bonus: Make sure your website loads quickly 07:15 – Conversion Rule 3: Collect leads, don’t waste them 08:50 – […]
E8: Afraid of business networking? Expert Natalie Moutia Shares Top 10 Business Networking Tips For Startups
Nothing beats that referral, that lead from somebody else. Click To Tweet Introduction 00:55 – Who is Natalie Moutia? 04:00 – The world may be your oyster but… what if you’re shy? Body 06:00 – THIS is the whole point about networking! 07:40 – Nothing beats this ancient advertising technique 11:15 – Natalie: “[networking] would […]
E6: Fiona Soutter Interviews Simone Novello – Get A Strategic Alliance With a BIG Company!
Introduction 00:44 – Simone Novello, expert in strategic alliances and marketing partnerships 04:40 – Strategic alliance vs. Marketing Partnership vs. Joint Venture 07:58 – The best marketing strategy on the planet 11:20 – Top 3 golden rules for the perfect strategic alliance Strategic Alliances in 6 Steps 17:55 – The 6 steps that get […]
E5: Fiona, Tyrone & Justin Reveal Top Video Marketing Strategies Using Fiona’s Latest Conversion Video
Introduction: 00:45 – Who are Tyrone and Justin? 04:01 – A $100,000 conversion video 04:45 – What Nick Leeder says about video marketing Video Marketing Tips: 06:00 – This is what video creation starts with 07:40 – The (not-so)-secret formula that gets you leads 08:45 – The role of a pattern interrupt 10:20 – How […]
E4: Fiona Interviews Keith Abraham, Discovers The Ingredients Of A Perfect Business Plan
In this episode: 00:34 – Meet Keith 02:47 – When the ____ becomes clear, the ___ becomes easy 10:46 – The role of emotions in the goal-setting process 18:30 – This is the perfect length of a perfect business plan 25:06 – Keith: “You need to stay connected to people that you are doing business […]