Staying up to date with the latest in online marketing and serving the search engines with what they want so your website ranks for keywords can be a full time job. Google is constantly updating its algorithm and the clear message website owners are getting is ‘content, content, content’.
Well, wait a minute…
Website rankings? Keywords? Algorithms???
As much as you’d love to promote your business online, there’s just too much to learn. Not to mention the time you’ll need to implement everything. You’re already feeling overwhelmed… And the idea of outsourcing to a third party agency worries you, as you don’t know who to trust and you feel like you will lose that ‘personal’ touch that comes from someone who knows your business intimately?
Have you ever wished you had your own in-house digital marketer to take care of all this content creation?
- Someone who eats, lives and breathes all things Google.
- Someone who actually gets a buzz from creating quality content.
- Someone who knows what is relevant and engaging to your audience.
- Someone who deals with ALL things online, so you won’t have to.
Well, that’s where the Digital Marketing Concierge Service from Super Savvy Business steps in.
It’s like having your own ‘in-house’ digital marketer. A professional who knows how to create premium content that is customised specifically to your business and does not appear to have been done by an external agency.
In fact, when you engage Super Savvy Business in the Concierge Service, you are getting access to our full team of copywriters, graphic designers, illustrators and internet marketing experts.
How is the Concierge Service different from any other Content Marketing / SEO / Social Media services?
The question above almost sums it up in one: the Concierge Service is a holistic approach. We don’t see how SEO can be done effectively on it’s own, or social media marketing for that matter! The DMC covers:
That’s one balanced mix of everything you’ll ever need in all your online marketing campaigns.
But we don’t stop here. Everything about the Concierge Service is customised to your business needs:
1. Fully customised, personalised digital marketing strategy.
The Concierge Service stays away from the “Out of a box” or a “cookie cutter” approach.
The last thing you need is a strategy that’s used for hundreds of other businesses. In contrast, the first thing you need is a personalised voice that reaches your audience. With the Concierge Service this feature is at your disposal.
2. We take into consideration keywords that your target market are actually searching for
How do you know which keywords should you use? Which ones are going to send you the most targeted traffic?
Our SEO specialists can give a helping hand with that: they establish the keywords that are most representative for your industry. We have the tools and resources to choose only those keywords that can bring you new prospects. By doing that we can guide your target market directly to your website.
3. Fully optimise all content to attract the attention of your ideal clients
Think about SEO as the nets we’re casting to bring more visitors to your website and more customers through your door.
Once our team of SEO specialists identify the best keywords for you, our copywriters will write content using these keywords. Our illustrators will create visual representations of these keywords. We will even create videos that target these keywords!
4. We create compelling content that engages your audience and encourages them to respond/act
When the content you publish online resonates with your audience, something beautiful happens: it is called building trust.
People comment, like and share your content because it speaks to them. These social signals are seen as a natural ‘voting’ system for the quality and relevance of your site, which in turn improves your rankings.
And once you achieve this level of interaction – guess what? Your content informs, identifies and solves problems – and ultimately serves your business by bringing in new customers.
5. All our content is based around the predicates of VADK which takes into account people’s different learning styles
VADK? Visual, Audio, Digital, Kinaesthetic. We have developed our content strategy around the theory that every person is a different learner: some people learn by reading written content, while others like to watch videos. Then, there are people who learn better with images and colours, and ultimately, people who learn by listening.
Thus, the content we’re creating for your online marketing strategy will meet the needs of all these four types of people. We will be able to reach out to various prospects by creating and promoting the content that resonates with their particular learning techniques.
5. VADK content is compliant with Google
There are a couple of things Google likes; among them, white hat SEO [the SEO strategies that Google approves of] and the creation of multi-media content such as video.
So by creating and sharing branded VADK content we’re not only engaging your audience, we are also ‘doing what Google loves’. By that we mean that we are promoting high quality content (video is the most difficult kind of content to create) that is positively appreciated by search engines, which translates in better search rankings for your website.
Using the Digital Marketing Concierge Service you can continue being great at running your business while having the peace of mind that your online marketing is in good hands:
- You don’t need to spend precious time learning everything from scratch
- You’re no longer feeling like you’re experimenting blindfolded
- And best of all, you don’t have to worry that your online marketing is not expressing your brand identity.
You can enjoy all the benefits of having your own in-house digital marketer to grow your business, improve your branding, and increase your profits.
So how does the Digital Marketing Concierge Service work?
First of all, we need to learn all about your business from the inside-out. The only way we can do this is through our in-depth and very detailed set-up service. This is only required as a once off – but it will give us all the essential and valuable information we need to give you a premium service that no other digital marketing service offers.
Digital Marketing Concierge gets results… here’s proof from one of our clients (case study)
Since this client started with the Digital Marketing Concierge, their website traffic increased by 41% in the last 6 months, with a average increase of at least 9% each month.
Facebook likes increased by over 680%, interactions increased 13,778%, unique users increased 14,257% and impressions increased 8,103%.
That sounds like a lot of stats, huh? But what does all this mean in terms of conversions and ROI?
All of these results lead to an increase in tracked ‘goal conversions’ of phone calls and web form submission (leads) by an average of 490% over the last 2 months!