Position within Super Savvy Business: Project Manager, Copywriter, Social Media Strategist
But it has always been very easy for Marieta to write.
“I studied in France for 6 months back in 2011. It was part of a student exchange program. Upon my arrival back home,” says Marieta, “ I realised I couldn’t ask my parents for pocket money anymore. It was time to get a job, but I didn’t want it to interfere with my studies. So it was definitely not going to be a 9-5 job. That’s why I chose freelancing. And that is how I stumbled upon Super Savvy Business. Best bid I placed.”
She has a creative mind and people have always told her she is good at writing. Now she feels she could never do anything else as a job! “It was so easy for me to pick up on specific copywriting tips and tricks! In fact, it fits me like a glove,” explains Marieta.
In 2011, Marieta initially started as an article writer and brought a creative and imaginative mind to the business. Back then, Fiona had a podcast episode where she interviewed various experts, and she wrote short articles based on these podcasts and published them on WordPress.
In 2012, Fiona’s project manager left the team, so Marieta offered to take on the role. “It was crazy,” Marieta says, “I knew nothing about project management, yet still I took the initiative. I don’t know if I could do it again!”
Fiona was reticent at first because of the time difference between Romania and Australia. She was used to working with people in the Philippines who were in a similar time zone to her, so she was concerned about the time difference.
The fact is, here we are 5 years later and it has worked extremely well – Marieta’s strong organisational skills, her ability to always stay on the ball, combined with the businesses systems and procedures that have been developed, ensure things run smoothly.
Occasionally, clients are concerned initially with this arrangement and this is only natural – but the reason why it’s been working for us is because the Super Savvy team get the job done while Fiona sleeps. During the day, Fiona is in constant contact with clients, including on-site meetings, making phone calls, answering emails – so important tasks such as strategy meetings are done face-to-face, and anything else that requires immediate attention is resolved.
Our schedules intersect for three to four hours each day, which is more than enough time to get updates on projects and communicate with our clients. From there, we move on to getting the job done while our clients sleep. So by the time they wake up, everything is in place, ready to be published or delivered!
Over the past five years, Super Savvy Business has gone through considerable growth and development.
So have Marieta’s roles…
In fact, Marieta actually witnessed Super Savvy Business being born in 2012 because when she started, Fiona was running Mumpreneurs Online.
Marieta’s body of work grew to encompass writing educational and sales copy, video transcripts, video scripts, email newsletters and autoresponders, web copy, infographics material, writing sales copy for landing pages, creating graphics for social media, then moving to developing social media strategies, and the list goes on…
During this transition, Marieta also gained valuable insight into the other roles involved in running a digital agency, such as graphics, website development and video editing. So even though she does not have the technical knowledge of a graphic designer or a video editor, she has a solid understanding of what their work implies. “This helps me manage the team efficiently and at the same time it helps me to maintain realistic deadlines with our clients,” adds Marieta.
Without this experience, our clients may face disappointment if realistic time frames are not set. Setting client expectations is very important.
When asked about what she loves most when it comes to working with Super Savvy Business, Marieta replies, “I love that I am being given the opportunity to do something different every day. Fiona trusts her team members with other things that are not part of their daily routine. I think this is amazing… you don’t see it happening very often.”
“I have learned thousands of things, thanks to Fiona and Super Savvy Business. I have developed experience in areas that otherwise I wouldn’t. I can say with confidence that I have skills in areas that probably most writers don’t.”
Obviously, the digital marketing industry is an ever-changing environment, so the team has to constantly be on top the ball. Marieta has benefited from years of training and courses in order to learn new skills. “Everything we learn in theory we then put in practice,” Marieta explains. “We always implement what we learn; we put systems in place and we practice what we preach.”
So in addition to creative writing, Marieta can now boast the following set of skills:
- Educational and sales copy
- Project management
- Team management
- Social media marketing, and as a specialty: Facebook, LinkedIn, Pinterest and Instagram marketing
- Email marketing and automation: creating email autoresponders, sales funnels, lead magnets
- Business systemisation and the administrative side of the business
On a personal level, Marieta’s strong organisational skills and ability to be flexible in an industry where the goal posts are always moving, make her perfect in her role of Project Manager with Super Savvy Business.
Oh – and did we mention that Marieta is also amazing at cooking delicious sweet treats?
Marieta’s other talent is sewing and she actually wears what she sews!
Both Fiona and Marieta have a passion for travelling – which has allowed them to meet in person in different parts of the world over the years. This is where they also discovered they have another joint love – drinking Aperol Spritz!
Amazing times. Sydney is next!
Last but not least, Marieta loooooves to read. Mainly fiction. She absolutely loves reading Gabriel Garcia Marquez, but she also enjoys Salman Rushdie, Ian McEwan, William Goldman, Henryk Sienkiewicz, Pascal Bruckner, Patrick Suskind… You can follow her on Goodreads for updates!