Creating an effective digital marketing strategy for your business is the secret recipe to ensure your goals will be reached. Having all the specific tasks and steps outlined will guarantee the success of seeing results on the objectives you’ve set to accomplish. Now, for some of you, the mere word “strategy” brings waves of anxiety […]
EGC Is The Key Content Marketing Trend Of 2016
I could start writing this article with a bombardment of statistics to prove my point, so you can crunch on numbers all you want. But just take my word for it: Australian digital marketers are running out of ideas for content. (if you really want to see the numbers, just scroll down to the end […]
The Pros and Cons of Online Marketing – Is It Really Worth It?
Looking at the past few years alone, there has been a consistent increase in results and revenues generated by online marketing, as opposed to traditional marketing channels. According to clickx.io, companies that blog receive 97% more links to their website while B2B blog marketers manage to obtain 67% more leads. Still, small to medium size […]