Hi Fiona Soutter here from Super Savvy Business and we are live at the Ultimate Web Blueprint in Brisbane.
I have been talking to everyone in the room about what Google
wants and I was explaining that last year I was very fortunate to meet Nick Leeder who is the Head of Google Australia and I posed the question to him, “What is it that Google is paying attention to and what he wants us to do as business owners”.
And one of the things he spoke about was how important it was to incorporate video into your content marketing strategy.
Google recognises that people want to consume content through video. In fact YouTube is the second largest search engine being used on the internet.
So what we are doing today is creating a video and we are going to incorporate that into a content marketing strategy and I’m going to be showing everyone in the room how we turn that video into multiple different formats and then syndicate that around the world.
So check out the page that we post this video on and see how it done.
I’m Fiona Soutter from Super Savvy Business and we’ll see you next week!